Cyberpunk 2077 is released. I anticipate that its release will grow overall interest in the cyberpunk genre, and TTRPG players who have stuck to more "standard" RPGs may start looking into things like CPRed, Shadowrun, The Sprawl, etc.
I think Final Fantasy VII's release may do that, too, but to a lesser effect (Since there is no Final Fantasy VII TTRPG)