--snip --
How do you get intrest in your local area? I plan on posting fliers in-store for the first event Friday (even though I'm not yet a demo team member, my store sponcers lots of gaming events so the store will pay staff to run non-sanctioned events) these will be posted at least 1 month in advance of the event as per store event policy. (I would do it on Thursday, but IT'S MY BIRTHDAY!!)
--snip--
Thanks Chummers!
-Dodger
Advertise. Crowds gather around crowds. patience and persistence.
I regularly posted in appropriate forums, posted fliers, talked to FLGS etc.
The most important thing is I showed up every month to GM. Got out the books, and pimped SRM. (And an excuse to hang out at your FLGS for a block of time is never something to turn down.)
For the first few months I co opted my normal group and had them show up and play. Therefore new players didn't have to come in as a group, or make sure they had enough people. My peeps would fill out a table.

If you don't have peeps, see if another demo agent is in the area and you can provide mutual support.