Just FYI, but it's not like we've never released color products. Look at Street Legends, for instance. It's kind of a tradition to always toss out a full-color product or two a year, it doesn't mean the budget is there (for gamers) to always pay $10-$15 more per product, to make up for the higher printing costs, etc, etc.
So, yeah. Some stuff's full color, some stuff's not, and that's nothing super new.